By putting much focus on the experience of their architecture, and the way in which people behave, 3XN has developed a unique position in the Danish market, and are also growing into the international field. Now they have set out an exhibit called MIND YOUR BEHAVIOUR , it opens February 12 at the Danish Architecture Centre and will be on display until May 13 2010.

The questions in which this exhibition wanted to reply was "HOW CAN ARCHITECTURAL SURROUNDINGS AFFECT YOUR BEHAVIOR?"

And these were their conclusions:

• Architecture can get people talking together.
• Architecture can calm children in the classroom.
• Architecture can make passive people more active.
• Architecture can shape corporate culture.
• Architecture can encourage people to find new paths, discover new aspects of their city – and of themselves.

”Our objective is to give the audience a direct, sensual experience of how architecture affect the way we experience things and interact with each other. At the same time, MIND YOUR BEHAVIOUR initiates the public into the thoughts and processes that lie behind 3XN's architecture”, explains Kim Herforth Nielsen, Principal of 3XN.

MIND YOUR BEHAVIOUR invites you into 3XN's universe. The exhibit challenges the concept of behaviour by providing a direct and physical meeting with 4 meter high abstract building sections as well as inviting the viewer to reflect on how architecture shapes our behavior. The exhibit displays 28 projects from the last five years of 3XN's work.

This exhibition is based on 3XN's newest and best projects, and provides an insight into the thoughts, visions and processes that lie behind 3XNs architecture. 3XN has carved out a unique position for itself within Danish architecture and is a strong presence internationally – thanks to the studio’s great buildings, a firm focus on innovation and not least the important position given to human behavior.

MIND YOUR BEHAVIOUR focuses on and challenges the concept of behavior expressed in seven themes directly associated with the design universe of its architectural practice. These themes are:

• Cultural Behavior
• Learning Behavior
• Human Behavior
• Social Behavior
• Public Behavior
• Building Behavior
• Responsible Behavior

All Photo Credits go to 3XN and Adam Mørk

Here, 3XN explains their approach to the themes:

Building Behaviour

We all want to be original and authentic. We turn up our noses at copied goods and hope one day to invent a new wheel. What’s innovative is good, what’s familiar is boring. How can we be original, yet simultaneously adapt to the familiar?

Cultural Behaviour

The world is shrinking. Globalization means that we no longer have one TV channel but 50; the internet gives us access to vast volumes of knowledge and low price travel has made the whole world familiar. How can we use each other’s differences to expand our world again?

Human Behaviour

Everybody remembers a first; the first day at school, the first trip to New York, their first love. We thirst after new experiences, yet time after time we still seem to choose the same old paths. What makes people choose new paths?

Learning Behaviour

Most of us attended a school where we were taught to put up our hand and to sit quietly in our seats. Today, the same classrooms need to accommodate very different teaching methods. Can a building in itself aid the education process?

Public Behaviour

Many people no longer see themselves as ‘urban dwellers’, but instead see themselves as belonging to a particular neighborhood. Despite so many examples in the past, many new urban developments still seem empty and soulless. How do you lay out an urban environment for people?

Responsible Behaviour

The materials of the future are already available to us. They can help us find the answers for many of the challenges that the world faces in the future. Should the materials we know limit architecture, or should we develop materials that meet our needs?

Social Behaviour

Man is born a social creature. We seem to be inspired with good ideas and learn better in the company of others. We spend our school years studying and absorbing knowledge with our peers. Should interaction cease when working life begins?