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The Evolution of Jay-Z: Cover Design

It's worth taking the time to study the packaging methods of today's society, it helps us learn and understand branding much better. Here's the evolution of Jay-Z's Cover Designs. What do they tell you?



In My Lifetime 1997

Hard Knock Life 1998

Life and Times of S. Carter 1999

The Dynasty: Roc La Familia 2000

The Blueprint 2001

Blueprint 2: The Gift & The Curse 2002

The Black Album 2003

Reasonable Doubt 2006

Kingdom Come 2006

American Gangster 2007

International Gangster 2008

The Blueprint 3 2009

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